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The Daily Utah Chronicle

The University of Utah's Independent Student Voice

The Daily Utah Chronicle

The University of Utah's Independent Student Voice

The Daily Utah Chronicle

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Students Take Advantage of Apple Tax Free Day

(Photo by Kiffer Creveling)
(Photo by Kiffer Creveling)

 
Koji Minamisawa, a freshman in computer science, bought two 64 GB iPad Air 2s for $1,304 and not a single penny more.
Minamisawa made his purchase during the U’s Apple Tax-Free Day Tuesday. The sale took place in two locations: the U’s campus store and the health sciences store located in HSEB. According to the official press release for the event, the tax exempt applied to all Apple products and included additional discounts on other products for lower than regular pricing.
Cameron Beck, the marketing manager for the campus store, said the event was held to show gratitude to the U.
“The purpose of our Apple Tax-Free Day sale is to show our appreciation for the students, faculty and staff,” Beck said. “We want to show that we do have the lowest prices they can find, especially on this day.”
The U has been holding an Apple Tax-Free Day once or twice a year for the past seven years, Beck said. Tax exemption is available for all computers, tablets and selected accessories. Discounts are only valid for students, faculty or staff at the U.
At the most recent sale, Macbook Pros, iPad Air 2s and iMacs all qualified for the tax exemption. Additionally, certain items were discounted to 8 percent lower than regular price; regular price being the discounted academic price. Beck said pricing on Apple Tax-Free Day at the U was cheaper than retail price at the Apple store.
Beck said he felt it was important to have the opportunities presented with these events because having access to technology has become more important in academia and personal use.
“Technology is everyday life,” Beck said. “I can’t get out my front door without using my iPad or my phone to answer emails and things like that.”
Beck said it was especially important for faculty and staff to have access to these products.
“Having a laptop down here makes day-to-day life a lot easier,” Beck said. “We want people to know we have them at the cheapest price for department use and personal use. Even though it may seem like it’s too difficult to afford these products that are essential to everyday life, we want them to know we make it easier.”
The payroll deduction program and university employee discounts still applied to purchases that were tax exempt, Beck said. The store’s tech trade-in program was also valid to use on discounting new Apple products.
Minamisawa, now the proud owner of two new iPad Air 2s, said the selling point for him was the price. His total savings on his purchase was $253.88.
“I came here yesterday, saw the advertisements for the sale and decided to wait,” Minamisawa said. “The price was definitely the biggest benefit of buying it today.”
There was more foot traffic on the tech floor of the campus store, but no official numbers could be given on whether more products were actually sold on this day compared to any other Tuesday. Beck said because the sale was an Apple-sponsored event, they could not share any details of sales made.
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