Business school holds video contest

By By Jaime Winston

By Jaime Winston

Staff members at the School of Business are letting students take over its promotion.

Faculty members were planning to create videos that would promote the school but realized they would have a hard time creating an outsider’s view of the school, said Lindsay Allen, a spokesperson at the school.

“So, we wanted to get a student’s perception of what the business school is about,” Allen said.

Students of all majors are welcome to enter videos to the David Eccles School of Business video contest that could potentially be broadcast on local television stations.

“They can create a commercial, a short documentary, a funny or touching piece or even a music video,” Allen said.

Videos must be between 30 seconds and five minutes long and contain no nudity or profaniy. Students are prohibited from using a production company or excessive professional assistance to create the video. They may, however, work in groups.

A group of staff members from the school and a local advertising agency will judge the videos. The winner will receive $3,500, second place, $1,000 and third place, $500.

“It provides students with an opportunity to use their creative side and get experience with commercial production,” Allen said. “Our hope is that by doing these videos, they’ll learn about our programs.”

The contest deadline is Feb. 27, 2008. Students who do not have their own recording equipment may rent camcorders from the U’s Instructional Media Services. Entry forms, official rules, judging criteria and Allen’s contact information for submissions are available online at www.business.utah.edu.

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